Scope: Ideation, Event Organization & Content Creation
Country: UAE
City: Dubai
Venue: Dubai Media City
Mars & San Pellegrino – Taste of Dubai
The Brief
We unveiled an enticing Mars activation at the Taste of Dubai food festival, featuring live demonstrations by a distinguished 5-star hotel pastry chef.
Challenge
The chef showcased the art of transforming seemingly simple desserts into delectable delights by incorporating Mars products. As a delightful takeaway, visitors to the stand received a Mars dessert recipe booklet, providing them with the inspiration and know-how to recreate these mouth-watering treats at home.
The Result
In addition, we meticulously crafted the design for San Pellegrino’s booth and flawlessly executed its management throughout the event.