Brief

In our collaborative pitch with Foster Clark’s, KGI proposed a transformative strategy to elevate the brand’s digital presence. Our comprehensive content direction and production plan focused on emphasizing visually engaging content, featuring captivating recipe videos and food photography. The goal was to showcase Foster Clark’s product versatility through innovative recipes and seasonal themes. This dynamic approach extended seamlessly into social media marketing, promising heightened brand visibility and the cultivation of a vibrant online community. Our pitch included strategic seasonal campaigns tailored for Ramadan and back-to-school seasons, designed to yield notable increases in sales. The multifaceted collaboration envisioned not only elevating Foster Clark’s brand presence but also establishing a stronger connection with the target audience, fostering sustained growth and enhanced consumer engagement.