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Discovery Channel – Great White Sharks

Scope: Ideation, Event Organization & Content Creation
Country: KSA
City: Riyadh
Venue: In-Mall

The Brief

The concept revolves around providing mall visitors with a captivating experience – a shark dive with Great White Sharks, set to unfold within the mall during Shark Week.

Challenge

Upon entering the specially designed cage, participants will don VR glasses, immersing themselves in the exhilarating sensation of a genuine cage dive. The VR content is thoughtfully curated, featuring authentic footage of Real Great White Sharks in their natural ocean habitat.

The Result

KGI played a pivotal role in bringing this immersive experience to life, handling all aspects of design, production, and organization. From crafting the engaging visual elements to ensuring the seamless execution of the entire experience, our team at KGI was dedicated to delivering a memorable and thrilling encounter for mall visitors during this unique Shark Week event.